Here is the Hasbro description of the products:
KRE-O TRANSFORMERS KREON MICRO CHANGERS
(Ages 6 years & up/Approx. Retail Price: $2.99/Available: Late Summer 2012)
For the first time ever, the KRE-O line launches TRANSFORMERS KREON MICROCHANGERS! Each TRANSFORMERS KREON MICROCHANGERS character features a popular TRANSFORMERS KREON figure robot that can be built and then rebuilt into their alternate mode. For a completely new and never-been-done before building experience, these KREON MICROCHANGERS have 2-in-1 capabilities! KRE-O TRANSFORMERS KREON MICRO CHANGERS launches this fall with a Preview Wave of 6 figures and will introduce additional unique figures next year.
KRE-O TRANSFORMERS KREON MICRO CHANGER COMBINERS Assortment
(Ages 6 years & up/Approx. Retail Price: $10.99/Available: Spring 2013)
Taking cues from classic TRANSFORMERS lore, the KREON MICROCHANGERS COMBINERS sets are being introduced for the first time into the world of KRE-O products! Taking the KREON figure multiple builds to the next level, each set contains 4 TRANSFORMERS KREONS robot figures that can be built and then rebuilt into their alternative mode, or combined to form 1 larger super robot! There will be 4 sets available at launch and each will come with approximately 75 pieces. Collect them all, with fan favorite Generation 1 styling and look for more next fall!
Thanks to Zircor in the chat for finding this!